246x0w Sky Kids App KPIs (Happiness (Clear, accessible and easy to…
Sky Kids App KPIs
People who can upgrade do so within (n) amount of time
Highlight new features to current and new users
Provide potential new customers with an insight to the features/content of the app.
Users can complete journeys
Users can intuit how to go on their journey (with no external influence
Journeys should be self healing and recoverable
Have kids regularly return to use the app.
Clear, accessible and easy to discover content
Smooth experience with minimal errors
Broad Range of Content to keep all age ranges happy
Kids learn while using the app
Users enjoy content and keep discovering more to engage with
Length of time user spends engaging with content in our app
Gamify parts of the app to drive engagement
Sky brand synonymous with FUN!
More customisations and personalisations to make user more engaged
Engagement over time of games/content