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:SIX:ORGANIZE ACCOUNT Capture (CASE-STUDY Capture (PROCESS: (:FOUR:CONTROL…
:SIX:ORGANIZE ACCOUNT
:STAR:Learn
PARTS
GOOGLE
ACCOUNT
HOW
ORGINIZE
CAMPAIGN
3
LAYERS
OF
ORGANIZATION
1. ACCOUNT
ASSOCIATE-WITH
UNIQUE
EMAIL
PASSWORD
BILLING-INFO
2. CAMPAIGN
EACH-OWN
SETTINGS
(WHERE APPEAR)
BUDGET
3. Ad group
EACH-GROUP
HAS
SIMILAR
ADS
RELEVANT
KEYWORDS
CASE-STUDY
ORGANIZATION
BENEFITS
:
CUSTOMIZED
ADS
TO-EACH
TYPES
OF
1 more item...
CUSTOMER
GROUP
QUICK
CAMPAIGNS
UPDATE
WHEN
NEEDED
PROCESS:
:ONE: CAMPAIGN
DETAILS
:TWO:ORGANIZE
SEVERAL
CAMPAIGNS
&
AD-GROUPS
GIVE
MORE
1 more item...
:red_cross::ONE:CATCH-ALL
CAMPAIGN
1 more item...
:THREE:KEYWORDS & BIDS
TO-EACH
AD-GROUP
#
AD-GROUP
:FOUR:CONTROL
WHERE & WHEN
ADS
TO-EACH
PROD
TYPE
APPEAR
ADJUST
MESSAGING
&
BIDS
WHEN
NEEDED
1 more item...
best practices
SEPERATE :ONE:
CAMPAIGNS
FOR
REGIONS
PRODUCTS
CATEGORIES
PROMOTIONS
SEPERATE :TWO:
AD-GROUPS
EACH
WITH
RELEVANT
KEYWORDS
BIDS
FOR
EACH
PRODUCT
SERVICE
GOOGLE-AD-MANAGER :THREE:
RIGHT
FOR
YOU
:question:
PRACTICE
YOU DECIDED
STRUCTURE
AD-ACCONUT
MIRROR
BUSINESS