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collect, manage, use coupon (collect (从店家收到coupon (取消订阅 (太多垃圾信息, 不再需要,…
collect, manage, use coupon
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people mostly looked through their coupon emails right before
they made a purchase or went shopping (40%) #
looking through their coupons once at a
particular time of the day (16%) #
desire to stay in control of the influx of promotional messages #
participants rarely used a coupon
from a new brand. #
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leverage extractions and parsing incoming emails to present key information in a more easily digestible way for the user #