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Brainstorming (EMOTION (Creative, Close to Nature, Sensitive, Inspiring,…
Brainstorming
EMOTION
Creative
Close to Nature
Sensitive
Inspiring
Sleek
GEOMETRY
Sharp edges
Frame
Dynamic in terms of elevation and Section
Orthogonal Lines
Simple yet Fun
CONCEPT
Elements of Nature
Fire, Metal, Wood, Water and Earth
Land and Melting Ice
Inexpensive
PURPOSE
Branding
Desk Lamp
Identity for Nat geo
For everybody who cares about the enviornment.