Informed by the latest research and combining cutting-edge insights from psychology, economics, neuroscience, and medicine, The Willpower Instinct explains exactly what willpower is, how it works, and why it matters. For example, readers will learn:
Willpower is a mind-body response, not a virtue. It is a biological function that can be improved through mindfulness, exercise, nutrition, and sleep.
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Temptation and stress hijack the brain's systems of self-control, but the brain can be trained for greater willpower
Guilt and shame over your setbacks lead to giving in again, but self-forgiveness and self-compassion boost self-control.
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Willpower failures are contagious—you can catch the desire to overspend or overeat from your friends—but you can also catch self-control from the right role models.