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2.2 DISPLAY NETWORK (:star::fishing_pole_and_fish: (:no_entry:NOT HERE…
2.2 DISPLAY
NETWORK
:star::fishing_pole_and_fish:
:no_entry:NOT HERE
YOUTUBE
SELECT
PLACEMENT
TOPICS
AUDIENCE
TARGETING :fishing_pole_and_fish:
CUSTOMERS
FIND
USING
AUDIENCES
WHICH?
:
NEW
AUDIENCE
IN-MARKET
SIMILAR
EXISTING
:
USE
REMARKETING
LIST
&SUCH
i.e.
VISITED
SITE
RE-ENGAGE
IN
RIGHT
PALCE
TIME
AUTOMATED
by
:
FIND:mag:
HIGH-PERFORMING
AUDIENCE
BASED
ON
EXISTING
AUDIENCE
LANDING-PAGE :airplane_arriving:
HOW?
:
ADWORD
:ONE:
AUTOMATICALY
LEARN
ADJUST
BIDS :hammer:
OVER
TIME :timer_clock:
smart :TWO:
DISPLAY
CAMPAIGN
AUTOMATICALLY
BIDDING
TARGETING
WHY?
MAXIMIZE
CONVERSIONS
AD-TYPES :fishing_pole_and_fish:
RESPONSIVE
DISPLAY-ADS
PARTIALLY
AUTOMATED
YOU
ENTER
TEXT
IMAGE & LOGO
:!:EVEN
USE
GOOGLE-IMAGE-LIBRARY
1 more item...
GOOGLE
OPTIMIZE
ADVANTAGES
:check:
SHOW
AS
"native"
ADS
BLEND
INTO
FONT
& FEEL
OF
1 more item...
UPLOADED
IMAGE
ADS
IMAGE
HTML5
OR
ENGAGMENT ADS
ENGAGING
IMAGES:frame_with_picture:
AND
VIDEOS :film_projector:
WHERE?
YOUTUBE
ACROSS
THE
DISPLAY
NETWORK :spider_web:
GMAIL
ADS
WHEN :clock5:
VS.
SEARCH
NETWORK
WHICH
SHOWS
WHEN
SEARCHING
BEFORE
SEARCHING
i.e.
EARLIER IN
BUYING
CYCLE
HOW?
PUT
YOUR
ADS
IN-FRONT
OF
1 more item...
RELEVANT
SITES
AFTER
PEOPLE
VISITED
YOUR
SITE
APP
REMARKETING
MEASURE
RESULTS
HOW
YOU
MEETING
GOALS :soccer:
PAGES
RUN
your
ADS
ADS
MOST
CLICKABLE
SITES
MOST
VALUE :moneybag:
LOWEST
COSTS :money_with_wings:
CHANGES
UP-TO
12-24 :clock5:
PLAN-AHEAD!
