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5.2 Production methods (production methods (size of the market (very small…
5.2 Production methods
job production
single one-off items, often to customer's specific design or requirements
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flow/mass production
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specialized, often expensive, capital equipment, very efficient
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production methods
size of the market
very small, job production is used
flow production is used when the market for similar or identical products is very large and consistent
mass production is used, mass-marketing methods will have to be adopted to sell the high output levels
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