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EASY TALK: We want to be a part of your daily lives! We are NATURAL -…
EASY TALK: We want to be a part of your daily lives! We are NATURAL - STUDENT ORIENTED - FUN
The Vision
What we provide
• Exam preparation (FCE and Advanced)
• Qualified teachers
• Conversational grammar
• Tools to grasp the language
• Challenges to help student progress
• Language immersion
• Free activities
Personal motives
• Feeling useful
• Working towards success
• Sharing teaching and learning talents
• Developing my innovative spirit
• Healthy profit
• Helping people
Individual goals
• Personal growth
• Self discovery
• Discovering boundaries
• Overcome ones limits
Business goals
• To be influential
• Reputation for bringing results
• To be lead in the current market
• Aid people in learning
Our competences & objectives
• Teaching English efficiently
• Overcoming learning barriers
• Building confidence/awareness
• Assisting with individual goal lines
• Creating a community
The Target
Weak points
12 - 16 years old
Technology (cell phones)
Boys and Girls
Exam preparation
Videogames
Travelling
16 - 25 years old
Studies/Career
Love Sports/Music
Fashion (clothing)
Famous people
Socialising
Appearance
Networks
Partying
55 - 80 years old
Peace
Relaxation
Socializing
Travelling
Family
Strong Points
9 - 11 years old
Learning
Making friends
Finding interests
Teachers appearance
Welcoming package
Decoration
Fun
Parents
Improving School results
References from other families
Parking
30 - 50 years old
Referrals
Location and free parking
Conversational focus
Feeling at home Results
Belongind to a Community
Self assurance when talking
Welcome package
Socialising
Second-Third layer
Passers by
Local business
Foreigners
The Breakthrough
Communication
Website
Publicity
Logo with an icon, a palm tree
Decoration (identity, emotions, tasteful)
Image (workers to be fresh, stick-out, gentle, smiling, happy, welcoming
Services (pens, drawstring bags, bracelets, folders, welcoming package)
Special Touch
Children
Playing in and outside
Singing
Working with abilities + stories
Teenagers and Adults
Use of cellphones to study
Challenges and attractive games
Socialising
Discussing current events
Book AND media reading
