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DATA COLLECTIONS METHOD (Personal Interview Method (face to face…
DATA COLLECTIONS METHOD
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- Direct Questionnaire Method
*Researcher will greet respondents and explain briefly his intention before giving the questionnaire to the respondents
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*an interviewer asks questions from prepared set of questionnaires
*interview short in duration
*limitations-respondents are restricted to only to individuals who can be reached by telephone
*response rate are lower than face to face interview
*only few questions can be asked
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- Personal Interview Method (face to face interview)
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Disadvantage
*expensive
*interviewers must be selected and trained, provide incentives
*interviewers must be supervised closely to ensure that respondents are interviewed and interviewers behaviours is appropriate
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- Direct Observation Method
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*rate of response is quite low
*biased because only particular types of people will response
very simple questions can be asked
fictitious answer
*cheaper than personal interview
*coverage is wider
*no interviewer influence
*more time to think of proper response
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*less expensive than personal interviews and researchers can monitor the interviewers to ensure the procedures are followed
*an online survey is a questionnaire that the target audience can complete over the internet. Online surveys are usually created as web forms with database to store the answers and statistical software to provide analytics.
*allows interviwer to clarify terms that the respondents do not understand
*interviewer can note the reactions of the respondents and surroundings environment
*well trained interviewer can detect if a respondent is giving false informations
*a questionnaire is sent to each respondent with a stamped addressed eveloped attached
*respondents are requested to answer the question and returned back within a certain period if time
*an experiments is a controlled study in which the researcher attempts to understand cause and effect relationship
*the study will be supervised by researcher of which are two groups-control group & experimental group
*most commonly used method of collecting data
*enables the researcher to record what actually happens. It's not influenced by what people say or think
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