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Mobike (Challenge (Competitors (BlueBike, Ofo), road occupation (Cityscape…
Mobike
Challenge
Private Possession
Government intervention
Difficult to find
Competitors
BlueBike
Ofo
Intentional Destruction
road occupation
Cityscape
Smart preferred location
Business modle
Operating
Company evolving
Fisson mechanism
Sharing system
Revenue
Cost
Bike
Unlock System
Design Concept
How does it look like?
Sharing concept
Generalization
iRent
Mobike
Specialization
airbnb
uber
How we present ?
Role play
Powtoon
Why mobike
Solution to last-mile problem
Demand