Steak 'n' shake (Gourmet fast food (Take-away (Deliveroo),…
Steak 'n' shake
Gourmet fast food
"Best milkshakes in the world"
Best quality food
burgers made using steak cuts
Need for premium, high end hand made burgers
Amercan brand brought over to Europe
Users are public looking for high quality buregers
Innovation was successful
What is novel about this product/service/other form of innovation?
What factors triggered the innovation?
What needs/issues are addressed by the innovation?
Where was the innovation introduced?
What sectors of the economy are impacted?
Who are the users and/or beneficiaries?
What made the innovation possible?
Who are the major actors in the innovation process?
Was the innovation successful?