FIFA Controversy
Coca Cola
Media
Victims
GAZPROM
Players/Fans
Visa
UNICEF
Partnered with FIFA to encourage world peace. Hoping to use the medium of soccer to bring people together.
Sponsor of FIFA
Sponsor of FIFA
Sponsor of FIFA
Not really effected by this controversy because the company continued to pay them and host games.
Benefited from this because it created a story to talk about, which is exactly what every media outlet wants
Victims would be the people/countries that got the opposit end of the corruption, such as any country that wanted to host the 2016 or 2022 FIFA cup.