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MARKETING (Environmental forces
that affect the company's
ability to…
MARKETING (Environmental forces
that affect the company's
ability to serve its customers, 5 Steps of the Marketing Process, 5 Core Marketplace Concepts, Marketing Management Orientations
that guide marketing strategy, 4 steps of company-wide
strategic planning, Steps in the marketing research process, 4 major factors that
influence consumer
buyer behavior, Key elements of
customer-driven
marketing strategy)