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Vision 2050 (the connected refridgerator - scans the products and weighs…
Vision 2050 (the connected refridgerator - scans the products and weighs them - is connected with the internet and able to order food and beverages according to what you want to cook, Gap between
rich and poor rises , Brands getting less important, personal vital functions tracker communicates as well with the refridgerator and suggests your best food for today, The Millennials are already 60 years - close to retirement (if there is still retirement), Generation Z has already children and maybe as well grand children, everything is automated, Doctors supervise your body with an app/chip under your skin and give you advice, people don't go for shopping beverages - they order "dragees" - the home draft system prepares everything - from milk to carbonates to beer , Going out is too dangerous and also not effective - your friends are spread over the globe - you meet in virtual rooms to meet them (bars are getting absolete), travelling will be easy - the possiblity of "fast travelling" has been already invented, alcohol is the new enemy - counteractive to the health trend, Concentration on Megacities, Drones are delivering your products, cooking - won't be done anymore...you have a kind of microwave and put a "piece of something" in it, you choose what you want and your meal is ready (from lobster to Wiener Schnitzel - all out of one), climate change is unstoppable - poles are melting, dessert getting bigger - how to treat the ressources in a sustainable way, overpopulation or shrinkage of people?, cultural influences are minor, because it is one culture in 2050, one global world
and working in it, google, amazon, etsy, alibaba - the new shopping platforms, lernende Organisationen, Wissensmanagement, Ideenmanagement, always on -
how to relax
more effectively, short product life cycles, flavors get even more important as there is no variety due to climate change in the markets anymore (some fruits are just known from history), only mentally working people, global project teams /
working with people but
never meeting them life, what are the consumers expecting? (diversity or consistency))